Senior Park Model Sales Manager

Job Description


Employer: Great Blue Resorts
Position: Senior Park Model Sales Manager
Terms of Employment: Permanent / Full Time
Location: St. Catharines, Ontario / Keene, Ontario
Employment Addresses:
612A Welland Avenue, St. Catharines, ON L2M 5V6
1235 Villiers Line, Keene, Ontario K0L 2G0
Hours of Work: 44 hours/week
Language: English
Benefits: Eligible for discretionary bonuses and increases in salary. Eligible for dental, vision, extended medical, accidental death and disability and critical illness insurance.
Salary: Annual base salary of $104,000, eligible for bonus of 10% of base salary

The Senior Park Model Sales Manager role ensures the maximum profitability of the resort while providing strong customer satisfaction through high standards of service. The ideal candidate for the Senior Park Model Sales Manager role will be a self-starter comfortable with ambiguity, with great attention to detail, enjoying working in a resort environment, who will enable collaboration between teams to achieve aggressive park model sales targets.


Sales Planning
• Work closely with Sales team members, in areas such as demand and supply planning, park model inventory placement, cottage owner experience
• Define Park Model Sales metrics and develop dashboards to provide transparency and across functional areas to ensure alignment and optimal results
• Develop and implement effective Park Model Sales processes to continuously refine forecasting methodologies and accuracy
• Prepare Sales materials using cross-functional inputs and facilitate weekly Sales meetings
• Manage Park Model Sales activities that provide analysis and drive business decisions relative to improving service levels, efficiency and customer service via streamlining processes and cost savings projects (Continuous Improvement)
• Leverage park model cottage industry best practices and peer benchmarking to continually enhance the Park Model Sales process
• Manage Park Model Sales team on a Class A resort – up to 400 sites
• Park Model Sales Activity Monitoring
• Support sales advisor team accountable for profitable Park Model Cottage sales growth by achieving targeted weekly, monthly and annual goals
• Enforce Sales Processes including the 3 P’s, Social media and Earn the Right
• Enforce Script skills practices
• Sales Tours – participate in sales tours weekly

Financial Planning and Analysis
• Oversee and manage the continued development of budgeting, financial forecasting, operating plans and modeling tools
• Manage and develop exceptional Park Model Sales talent
• Manage and participate in finance and accounting activities
• Recommend, develop, and implement policies and programs that guide the organization in maintaining and improving its competitive position and profitability

Administration – Deals
• Monitor deal documents, confirm completeness, accuracy within weekly timelines
• Ensure sales follow the 10-working day PIF process unless signed off by Sales Director

• Work with marketing department to launch marketing messages to the field, knowing the nuances of the resort and determining the right message
• Monitor effective Resort Cottage marketing strategies
• Lead Self-Generation marketing initiatives - Monitor consistent sales advisor self-generated energy sales and weekly sales funnel activities of sales advisors
• Organize resort sales operations and activities
• Pricing Policies – The Senior Park Model Sales Manager role is to design the pricing policies of the resort cottage sale while ensuring customer satisfaction through high standards of service and consistency of the local sales advisor team


• 5-7 years of Holiday Home and/or Park model sales management experience
• Time management skills with the ability to meet with each sales department, to discuss daily and weekly tasks, targets and results and expected minimum standards
• Experience in influencing, developing and or motivating people from diverse backgrounds and differing customer background
• Experience monitoring and checking the performance of sales departments, assessing performance, administer corrective course action and make changes as required
• Wilson Learning, Smilies Earn the Right Training certificate is considered an asset
• In depth experience running Park Model Sales Planning processes
• Experience with performance metrics, process improvement
• Excellent Microsoft Excel skills

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